River 101.3

River 101.3 FM, also known as WBBV (101.3 MHz), is a United States-based country music format radio station licensed to Vicksburg, Mississippi, that brings its listener’s the best classic, contemporary, and hit country music from around the world, with a focus on English-language. The station is currently owned by Robert H. Holladay, through licensee Holladay Broadcasting of Louisiana, L.L.C., and features programming from Dial Global. In 2008, WBBV and its sister station KBYO Sam 104.5 were sold to Nashville-based Debut Broadcasting. Despite the ownership change, the station maintained its country format and local programming, ensuring continuity for its audience. This radio station understands that everyone’s taste in music is unique, which is why it offers something for everyone on its playlist.