Pickup Country 104.9

Pickup Country 104.9, also known as WSKV-FM (104.9 FM, “Pickup Country”), is a United States-based country music format radio station licensed to Stanton, Kentucky, that is well-known for its “Listen Like a Local” philosophy, focusing heavily on community-driven content and regional music. It primarily broadcasts a full-service country music format that includes traditional country, bluegrass, and community-focused programming. The station is owned by Moore Country 104, LLC. WSKV-FM identifies as a “full-service” broadcaster, meaning it blends music with local news, sports, and community talk. Listeners often tune in for both the music and local community content, making Pickup Country a staple station in its region.